This Week in Fashion: Miley Cyrus for Maison Margiela, Xiao Zhan for Tod’s, and More
Miley Cyrus for Maison Margiela Fall/Winter 2025
Maison Margiela, long known for steering away from celebrity endorsements, makes a bold move under creative director Glenn Martens. The brand unveiled Miley Cyrus as the face of its Fall/Winter 2025 campaign, shot by Paolo Roversi with the haunting elegance of painted portraiture. The series captures the idea of dressing as a dialogue with time. In some images, Cyrus wears nothing but white paint and Margiela’s iconic tabi boots, paying homage to the house’s pioneering Bianchetto technique, first introduced in 1989.
Dior Launches the Back In Town Capsule
Dior introduces the new Back In Town capsule, reinventing everyday menswear essentials in timeless shades of heather gray, navy, and black. The collection nods to the house’s legendary Montaigne Avenue headquarters, with signature Dior Oblique linings in outerwear. Pieces include tailoring, polos, shirting, T-shirts, and relaxed trousers—balancing refined craftsmanship, pared-back elegance, and functionality to define a new vision of casual sophistication.
Saint Laurent Fall/Winter 2025 Campaign
Saint Laurent unveils its latest Fall/Winter 2025 campaign, photographed and directed by Gray Sorrenti. The cast features brand ambassadors, close friends, and top models including Hailey Bieber, Rosé, and Bill Skarsgård. Set against stark white backdrops, the imagery strips away distraction to spotlight the clothing itself, reaffirming Saint Laurent’s core philosophy of pure, unfiltered style.
Ferragamo Pays Tribute to Italian Cinema
Ferragamo releases its Fall/Winter 2025 campaign starring Mariacarla Boscono, Awar Odhiang, Apolline Rocco Fohrer, and Tim Schuhmacher. The series honors Italian cinema’s unique visual language through a fashion lens. With roots tracing back to the golden age of film, Ferragamo’s identity has always intertwined craftsmanship, cultural heritage, and timeless allure. Evocative, cinematic sequences capture emotion and atmosphere, placing the products themselves at the heart of the narrative.
Xiao Zhan Fronts Tod’s “Italian Stories: Milan Chapter”
Global brand ambassador and Chinese actor-singer Xiao Zhan leads Tod’s Fall/Winter 2025/26 campaign, photographed by Colin Dodgson and directed by French filmmaker Hugo Cohen Sprung. Titled “Italian Stories: Milan Chapter,” the campaign unfolds at Villa Borsani, a landmark of Milanese architecture, where Xiao brings effortless charm and authenticity to the brand’s luxurious wardrobe, embodying a sincere attitude to life.
Calvin Klein Features Nana and Tontawan in Denim Campaign
Following its earlier release featuring Seventeen’s Mingyu, Calvin Klein unveils the second wave of its latest campaign with Korean actress Nana and Thai actress Tontawan. The duo models classic denim staples including slim jeans, jackets, and vests. Their individuality shines through relaxed, natural shots that reinforce the brand’s signature effortless aesthetic.
Nicholas Galitzine for Emporio Armani Accessories
British actor Nicholas Galitzine headlines Emporio Armani’s Fall/Winter 2025/26 eyewear, watches, and accessories campaign. Known globally for his breakout role in Prime Video’s romantic comedy Red, White & Royal Blue, and soon to star as He-Man in Amazon MGM and Mattel’s anticipated Masters of the Universe, Galitzine brings fresh energy to the house. Shot by Alasdair McLellan in a lush English garden, the campaign frames him with cinematic intimacy, channeling a new generation’s idea of urban sophistication.
